We are looking for a Marketing Coordinator to help drive marketing programs for the farm-focused business in Saratoga Springs, New York. This position supports multi-channel outreach, customer-facing events, and content development that highlights solutions related to agriculture. The role works closely with staff to keep marketing efforts organized, relevant, and aligned with business goals.
Responsibilities:
• Coordinate marketing initiatives across digital channels, printed materials, and in-person events to support business priorities.
• Develop customer-facing collateral such as presentations, brochures, and case studies in partnership with sales and technical teams.
• Help plan and execute trade shows, customer meetings, and on-farm demonstration activities.
• Monitor lead generation efforts and maintain visibility into follow-up actions and campaign outcomes.
• Refresh marketing content on web-based platforms and support ongoing digital outreach activities.
• Turn specialized product and technical information into clear, audience-appropriate messaging for customers.
• Track campaign effectiveness using performance data and recommend adjustments to improve results.
• Research market activity, competitor positioning, and industry developments to inform marketing plans.
• Review materials for accuracy and ensure they meet brand expectations and applicable compliance standards.
• Bachelor’s degree in Marketing, Communications, or a related discipline.
• At least 2 years of experience in marketing, with preference for B2B, agriculture environments.
• Demonstrated ability to manage multiple projects, timelines, and priorities with strong attention to detail.
• Strong written and verbal communication skills with the ability to tailor messaging to different audiences.
• Proficiency with Microsoft Office applications.
• Experience supporting trade shows, events, or field-based marketing programs.
• Interest in agriculture and customer-centered marketing approaches.
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use and Privacy Notice.
